PROJECT
CORAZóN DEL RIO RESTAURANT LOGO REBRAND
CLIENT: CORAZóN DEL RIO
CATEGORY: LOGO DESIGN
DATE: OCTOBER 2020
ABOUT THE PROJECT
Corazón del Rio, a new Latin American dining experience, approached us to create a distinctive restaurant logo design that captures the heart and soul of its brand. The name, meaning “Heart of the River”, evokes warmth, movement, and cultural richness — themes that needed to shine through in the visual identity.
The goal was to develop a restaurant logo design that felt vibrant, authentic, and welcoming, appealing to a broad audience while celebrating Latin American heritage. It had to strike the right balance between tradition and modernity — and be versatile enough for signage, menus, digital platforms, and packaging.
Our design process began with visual research inspired by Latin American art, nature, and rhythm. We crafted a hand-drawn, typographic logo supported by flowing shapes and symbolic forms that suggest energy, community, and the steady pulse of a river.
The final logo is bold yet fluid — full of personality and adaptable across brand touchpoints. It reflects Corazón del Rio’s passion for flavour, culture, and shared experiences, setting the stage for a restaurant that is both soulful and unforgettable.
ABOUT THE CLIENT
Corazón del Río is a riverside Spanish tapas restaurant nestled at Bourne End Marina on the River Thames. Founded and run by Katrina Turnbull—who previously owned the acclaimed Tres Corazones in Wendover—it made its soft debut on 25 May 2021, officially opening on 1 June 2021 mymarlow.co.uk+6bucksfreepress.co.uk+6spanish-restaurants.goodplaces.co.uk+6.
The restaurant features a stylish, bright interior inspired by its waterfront setting, complete with a canopy-covered terrace designed to offer al‑fresco dining throughout the year tripadvisor.co.nz+6bucksfreepress.co.uk+6mymarlow.co.uk+6. Its menu highlights authentic Spanish tapas which are complemented by a curated selection of cocktails, wines, gin, tequila, beers, and ciders bucksfreepress.co.uk.
Despite its popularity and stunning location, Corazón del Río announced a temporary closure in early 2025 due to a decline in bookings amid rising living costs. Owner Katrina is using this time to reassess operations with a view to reopening in the future bucksfreepress.co.uk+4bucksfreepress.co.uk+4bucksfreepress.co.uk+4.
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